Most In-Demand Marketing Skills
The most in-demand skills for Marketing roles right now are ai, ecommerce, seo — ranked across 1070 open postings.
Updated October 18, 2026
| # | Skill | Open postings | 30-day growth |
|---|---|---|---|
| 1 | ai | 118 | +118 |
| 2 | ecommerce | 68 | +68 |
| 3 | seo | 65 | +65 |
| 4 | analytics | 58 | +58 |
| 5 | crm | 47 | +47 |
| 6 | google-analytics | 42 | +42 |
| 7 | google-ads | 36 | +36 |
| 8 | canva | 36 | +36 |
| 9 | saas | 36 | +36 |
| 10 | automation | 33 | +33 |
| 11 | influencer-marketing | 28 | +28 |
| 12 | go-to-market | 28 | +28 |
| 13 | paid-social | 27 | +27 |
| 14 | llm | 26 | +26 |
| 15 | chatgpt | 25 | +25 |
| 16 | agentic-ai | 25 | +25 |
| 17 | capcut | 24 | +24 |
| 18 | demand-generation | 22 | +22 |
| 19 | hubspot | 22 | +22 |
| 20 | meta-ads | 22 | +22 |
| 21 | content-marketing | 21 | +21 |
| 22 | marketing-automation | 19 | +19 |
| 23 | stakeholder-management | 18 | +18 |
| 24 | api | 17 | +17 |
| 25 | community-management | 17 | +17 |
| 26 | sales-enablement | 17 | +17 |
| 27 | figma | 16 | +16 |
| 28 | google-search-console | 14 | +14 |
| 29 | lead-generation | 14 | +14 |
| 30 | wordpress | 13 | +13 |
| 31 | lifecycle-marketing | 13 | +13 |
| 32 | fintech | 13 | +13 |
| 33 | shopify | 13 | +13 |
| 34 | technical-seo | 13 | +13 |
| 35 | copywriting | 12 | +12 |
| 36 | cloud | 11 | +11 |
| 37 | salesforce | 11 | +11 |
| 38 | business-development | 10 | +10 |
| 39 | ahrefs | 10 | +10 |
| 40 | photoshop | 10 | +10 |