Assistant Brand Manager
Assistant Brand Manager
About Opella
Opella is the self-care challenger with the purest and third-largest portfolio in the Over-The-Counter (OTC) & Vitamins, Minerals & Supplements (VMS) market globally.
Our mission: to bring health in people’s hands by making self-care as simple as it should be for over half a billion consumers worldwide.
At the core of this mission is our 100+ loved brands, our 11,000-strong global team, our 13 best-in-class manufacturing sites and four specialized science and innovation development centers.
Headquartered in France, Opella is the proud maker of many of the world’s most loved brands, including Allegra, Buscopan, Doliprane, Dulcolax, Enterogermina, Essentiale and Mucosolvan.
B Corp certified in multiple markets, we are active players in the journey towards healthier people and planet.
Find out more about our mission to bring health in your hands at .
About the Job
Our Team
The Assistant Brand Manager manages marketing activities of an assigned brand either with supervision by a brand manager or with delegated accountability from the Brand lead.
The projects can include a whole range of marketing activities or some parts of them: new product development, brand strategy development, promotion activities such as advertising development, annual brand plan development, and management.
It is expected to collaborate with and potentially lead a functional brand team of R&D, regulatory, medical, trade & shopper marketing, finance, etc.
It is expected that his/her activities meet the brand strategy and achieve the annual budget (P&L) and mid-long term plan.
Main Responsibilities
Core Brand / Business Activity
Take responsibility for assigned projects:
- Mid-long term brand visions, goals, objectives, and strategy
- Annual budget – sales and profit
- Brand activities internally and externally
Brand Management
Take responsibility for assigned projects:
- Brand marketing plans to grow the business
- Sales results – drives a multi-function team
NPD (New Product Development)
Take responsibility for assigned projects:
- Product concepts – proposition and claims
- NPD management – scheduling, forecasting, internal approval, etc.
- Package design
- Consumer research to define the project direction
Contribution to the Team and Division
Team Collaboration
- Leadership on a brand team, including B&I marketing, B&I shopper marketing, IPD (Innovation Planning and Development), and others
Organization Process
- Lead and facilitate cross-functional projects to improve operational efficiency and capability
Management and Economic Magnitude
Organizational Structure
- Direct reports: 0
- Total reports: 0
Comments:
Depending on your level, an Associate Brand Manager is expected to support the brand manager in delivering results or to lead a cross-functional team on assigned brand projects, managing internal and external resources such as agencies.
Resources
Business/function-specific measures:
- Sales
- Profit (P/L)
- Market sales
- Market share
Interfaces
Customer Hub (Sales/Trade), IPD (R&D), Medical Hub, Regulatory, SCM, CHC management, Global Strategic Marketing.
About You
Experience
- Project Management
- Marketing management – analysis, strategy, consumer communication planning
Soft Skills
- Leadership and team management
- Agile and Independent
Technical Skills
- Critical Thinking
- Problem-Solving
- Creativity
- Effective Communication (verbal and written)
- Accounting basics
- Basic statistics
Education
- Academic education, preferably business administration
- Preferably in Marketing, Psychology, Behavior Science, Economics, or a related educational background
Languages
The ideal candidate for this position must be fluent in both English and Japanese, as they will be required to communicate effectively in a business setting in Japan and with regional stakeholders and participate in global business interaction